The Psychology of Money

Morgan Housel’s The Psychology of Money is a refreshing exploration of how human behavior, rather than cold, calculated logic, governs our relationship with money. Instead of focusing solely on investing or budgeting tactics, Housel examines the subtle emotional and psychological factors that influence financial decisions—whether they propel us toward success or trap us in damaging habits.

The Psychology of Money

By: Morgan Housel

Morgan Housel’s The Psychology of Money is a refreshing exploration of how human behavior, rather than cold, calculated logic, governs our relationship with money. Instead of focusing solely on investing or budgeting tactics, Housel examines the subtle emotional and psychological factors that influence financial decisions—whether they propel us toward success or trap us in damaging habits.

Morgan Housel’s The Psychology of Money is a refreshing exploration of how human behavior, rather than cold, calculated logic, governs our relationship with money. Instead of focusing solely on investing or budgeting tactics, Housel examines the subtle emotional and psychological factors that influence financial decisions—whether they propel us toward success or trap us in damaging habits.

A central theme of the book is that wealth-building is as much about temperament and patience as it is about math or strategy. Through 19 thought-provoking chapters, Housel illustrates how factors like our upbringing, personal experiences with economic booms or downturns, and even our individual temperaments can shape the way we spend, save, and invest. By using relatable anecdotes and stories from history, he shows how two people with identical incomes or assets can end up in drastically different situations based on their mindsets and decision-making frameworks.

One of the book’s greatest strengths is its focus on lifelong financial wellbeing, rather than chasing quick gains. Housel stresses that making good decisions consistently over time, even if they seem modest, can ultimately lead to substantial results. In this sense, The Psychology of Money stands apart from more tactical books by diving into the intangible elements—like humility, self-awareness, and contentment—that underpin healthy financial habits.

Some readers, however, may find the book short on granular details regarding specific investing strategies. Instead, Housel opts to share broad and timeless lessons: the danger of unchecked greed, the importance of maintaining a margin of safety, and the resilience needed to ride out market volatility. The result is an emphasis on building a mindful and balanced perspective around money, which can be a powerful complement to more technical financial guides.

Overall, The Psychology of Money is an enlightening and accessible read that speaks to novice and seasoned investors alike. By highlighting how our behaviors and beliefs can override even the best-laid plans, Housel’s insights help readers develop greater self-awareness in their approach to finance. If you’re looking for a nuanced take on the emotional underpinnings of wealth-building—and a reminder that a calm mindset may sometimes matter more than complex data—this book is an excellent place to start.

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Krissy Huber

Operations Manager, WHealthy Empowerment Network

As the Operations Manager for WHealthy Empowerment Network (WHEN), I take pride in bringing structure, consistency, and heart to a mission-driven business rooted in clarity, purpose, and connection. In my role, I support WHEN’s growth by keeping our team running smoothly behind the scenes, ensuring our ability to shine when serving our clients and community.

My career has spanned various industries, including banking, real estate, and financial services, with specific experience in customer relations, operations coordination, and even AI training. I’ve worked in both traditional office settings and modern, flexible environments—but found my true rhythm when I left behind a more material-driven lifestyle to embrace one grounded in simplicity and freedom.

In 2022, my husband, Tim, and I, sold our home in Ohio, bought an RV, and began traveling the country full-time with our youngest daughter, Presley. Together, we’ve explored ten states…so far, immersing ourselves in new cultures, connecting with people from all walks of life, and prioritizing what matters most: family, freedom, and meaningful work.

I’m passionate about supporting a business built on integrity. I find deep fulfillment in helping expand WHEN’s reach and impact, knowing that every process I streamline or initiative I organize helps others step into their own financial confidence. Whether I’m refining operations, leading team efforts, or cheering on my colleagues, I strive to lead with kindness, empathy, and an unwavering belief in doing the right thing.

Originally from Findlay, Ohio, I am a proud wife, mom, and stepmom to a beautifully blended family. Tim and I have been married for 12 years and are parents to four children—Raine, Paige, McKenna, and Presley—as well as proud grandparents to our 8-month-old grandson. In my free time, you’ll find me hiking, exploring national parks, or enjoying quiet moments of reflection with my family somewhere under an open sky.

What I believe:

  • Kindness is powerful—small acts can spark lasting impact.
  • Family is grounding and gives life greater meaning.
  • Freedom means living in alignment with your truth.
  • Integrity is doing the right thing—especially when no one’s watching.

Lizz Schneider, CFP®

Chief Executive Officer, WHealthy Empowerment Network
Founder, Infinity Wealth Company

“If it is to be, it is up to me.”

That line has quietly guided me through every chapter of my life. Growing up in a big, close-knit family taught me resilience, independence, and the value of showing up for others – even when things weren’t perfect. Those early lessons shaped both who I am and how I lead today.

I started my career over 30 years ago in banking – answering phones, solving everyday financial puzzles, and listening closely to what people really needed. From there, I moved into lending, brokerage, and eventually wealth management, earning my CERTIFIED FINANCIAL PLANNER™ designation and going on to work as an Investment Advisor Representative at a top-10 accounting firm.

In 2018, I left the corporate world to join a small, values-driven firm based in Los Angeles. That experience opened my eyes to what’s possible when a firm truly operates with integrity. Every team member was treated with respect and kindness, and every advisor was encouraged to make a difference. It gave me a glimpse into the kind of firm I wanted to help build – and the confidence to one day do it myself.

In 2020, I founded Infinity Wealth Company, an independent wealth management and financial planning firm that reflects a more relatable and purpose-led perspective on money. What began as a desire to serve clients more authentically has grown into something much larger.

Today, I also serve as CEO and co-owner of WHealthy Empowerment Network (WHEN) – a growing collective of advisory firms and a community-based platform committed to reshaping how people engage with financial planning. WHEN exists to challenge outdated norms, expand access, and bring more clarity, balance, and purpose into the wealth conversation.

As a visionary and intentional disruptor, I’m committed to shifting the narrative:  financial planning isn’t just for the ultra-wealthy – it’s for everyone. I believe that when people feel personally responsible, informed, and empowered, they make better choices for their lives and futures. Through WHEN, we’re building something bigger than just a firm – we’re creating a movement fueled by communication, balance, and shared success.

Together with my business partner, Erin Zylka, and our growing advisor network, we offer personalized, judgment-free planning for clients navigating all stages of life. Whether through Infinity or WHEN, our clients receive thoughtful strategies, holistic support, and a steady partner through life’s changes.

I’m especially passionate about working with women, creating space for honest conversations – often in the spirit of informal “fireside chats” – that help break down the barriers around money and self-worth. These conversations build confidence, clarity, and connection that extend far beyond the numbers.

As a wife and mom, I understand what it means to juggle priorities while still planning for the future. My husband Steve and I have been married for over three decades, and we’re raising two extraordinary daughters, Chloe and Isabelle, who are my greatest inspiration and motivation.

What I believe:

  • Wealth should be accessible and empowering—not exclusive or overwhelming.
  • Vision without action is just a dream—and we’re here to act.
  • Community thrives when responsibility meets confidence.
  • Behind every financial plan is a deeply personal story—and that’s where I start.

Erin Zylka, CFP®, AIF®, MBA

Chief Operating Officer, WHealthy Empowerment Network
Founder, Kona Financial Planning

I’ve always believed that true wealth is about aligning your money with your heart. As a financial advisor, mentor, and firm leader, I believe that wealth planning should be a collaborative and deeply meaningful experience. Additionally, as the Chief Operating Officer and co-owner of WHealthy Empowerment Network (WHEN), I work alongside my dedicated business partner, Lizz Schneider, to lead a growing collective of advisory firms with a mission to reshape the way we talk about – and plan for – wealth, choosing to focus on authenticity, purpose, and connection.

In 2021, I founded Kona Financial Planning with a heartfelt mission to help my clients feel confident and empowered in their financial lives, especially during life’s big transitions.  Whether it’s a career change, a new family milestone, or a shift in priorities, I love guiding clients through these moments. My approach is centered around building genuine relationships and sparking conversations rooted in trust, clarity, and your unique values. I meet my clients where they are, and together, we craft a financial path that feels secure and meaningful for the long haul.

I have worked with clients across the country since 2009, bringing a blend of both technical expertise and emotional insight to our work, together. Before launching Kona, I held positions as a senior wealth advisor along with operational roles at several independent RIAs where I advised clients, developed advisor training programs, and built back-office systems to support firm growth. My CERTIFIED FINANCIAL PLANNER™ designation, Accredited Investment Fiduciary® (AIF®) designation, and MBA focused on ethical, client-first financial management shape my work, but it is my belief in putting people first that drives me every day.

At WHEN, Lizz and I are building a mission-driven network that prioritizes connection over complexity.  We believe wealth isn’t just about numbers; it’s a tool for creating a life that truly fits you.

Originally from Toledo, Ohio, my husband, Garret, and I, along with our rescue pup, Jackson, now call the Chicago area our home. When I’m not working, you’ll likely find me hiking, exploring new trails, or enjoying time outdoors with my family as we continue discovering all the natural beauty Illinois and Wisconsin have to offer.  Those moments in nature recharge me and remind me why I do this work – to help others find their own sense of balance and freedom.

What I believe:

  • Financial planning should feel empowering—not overwhelming.
  • Alignment between values and money leads to true wealth.
  • Authentic relationships build confidence and trust.
  • Every financial journey begins with real life—and real conversations.